HospitalityEducators.com The #1 Independent Website for Hotel Owners & Managers

Hotel Impossible - Do's and Don'ts Sep 25, 2013: Master the Art of Hotel Do's and Don'ts with help from "Hotel Fixer' Anthony Melchiorri, who joins Kristen to help travelers avoid the heartbreak hotel experience.

How to Maximize Revenues and Minimize Costs Sep 4, 2013

Some of today's most profitable hospitality organizations are the lowest-cost competitors in their industries. Where these organizations really shine is in getting the balance right - implementing revenue management techniques and formulating a distribution strategy to maximize revenues and minimize costs.

SEO For Hotels: What Hoteliers Really Need To Know Sep 2, 2013

SEO is not a trick

The first and most important thing that hotels need to realize is that despite what they may have heard, SEO is not about "tricking" search engines. Rather, it is a series of practices by which websites tell the search engines who they are, what they do, and why they are relevant to searchers.

17 Great Ways to Market your Hotel Online Aug 6, 2013

Hotel Online Marketing Guide:

Understanding how to properly set room rates Aug 2, 2013: Distribution Channel Analysis - A Guide for Hotels

Expedia's New Traveler Preference Program Could Cost Hotel Owners Billions Jul 29, 2013: The hotel industry, much like many other industries, experiences changing trends that seem straightforward on the surface but upon closer investigation, things aren’t always as they seem. One such change in our industry is the introduction of Expedia’s new Traveler Preference Program.

THE FRANCHISE OWNER'S MOST TRUSTED NEWS SOURCE

Customer Problems Are Opportunities to Build Guest Loyalty Jul 27, 2013: Word of mouth has been proven to be the most powerful method of communicating a customer's true feelings about a business. The opportunity for hospitality professionals to address a guest's challenge or problem is an opportunity to create a loyal and satisfied customer. These fundamental guidelines are proven best practices!

The Next Best Thing in Hotel Marketing …A New Tool To Harvest Referral Business Jul 26, 2013: In 2011, HospitalityEducators.com lost Guest Columnist Neil Salerno, The Marketing Coach, to illness. We are pleased to recognize his contributions to the industry with this BEST OF series.

Social Media and Emergencies Jul 23, 2013: Now that social media is officially part of emergencies, some thoughts and suggestions about social media use during large scale emergencie

ADA Business Brief - Service Animals Jul 19, 2013: Under the Americans with Disabilities Act (ADA), businesses and organizations that serve the public must allow people with disabilities to bring their service animals into all areas of the facility where customers are normally allowed to go. This federal law applies to all businesses open to the public, including restaurants, hotels, taxis and shuttles, grocery and department stores, hospitals and medical offices, theaters, health clubs, parks, and zoos.

The Secret to Winning Guests From Your B&B’s Website Jul 8, 2013: What separates a professional web designer from a hobbyist?

What hotels need to know as Google expands Knowledge Graph Jun 25, 2013: What it means:

Knowledge Graph pushes everything else on the page down, including all ads. This makes it the highest ranking organic result on the page, giving featured hotels a huge advantage over standard organic results, Adwords ads, and Hotel Finder ads.