Recent Articles in Hotel General Managers

Medical Lodging - A Niche in hotel positioning
Feb 15, 2020

Medical lodging can be an image enhancer, a service, a financially self-supporting hotel profit center, and a marketing advantage for a medical center if properly planned, positioned, managed and supported.  The medical centers of the 21st Century face challenges that differ tremendously from the past. Linking with the services of a properly positioned hotel can help balance the marvels of modern technology with the fiscal responsibility, design and "high touch" needs of their patients and their patient families.

Revenue Management
Feb 13, 2020

Turn-around and Revenue Management include an evaluation of the core processes used in the overall hotel marketing and promotional activities by the hospitality staff assigned.  These processes include the critical pricing activities of selling and working with other hospitality businesses in the creation of packages that add value.

Reasonable Care interview with John Hogan
Feb 5, 2020

 John Hogan discusses recent cases

Becoming a Class of One
Feb 4, 2020

 Class of One  
Workshop Focus:  Hotel Profitability Ratios, Hotel Sales and Marketing Ideas, Hotel Guest Services, Hotel Operations and Business Strategies

"Adequate" is a very ordinary word and too many hospitality businesses accept their performance and results as adequate, rather than exceptional.  This workshop examines key hospitality businesses that were able to transcend the ordinary and became known as industry leaders in their own "class".

Understanding Hospitality Brands Today - Maximizing the Equity in All of Your Brands
Feb 4, 2020

 With literally dozens of hospitality and hotel brands in every major category of our business, the pressure is very real to capitalize on the value of the brands we represent and use.  This seminar offers a fresh look at the ways we use the equity in each of our brands in our everyday business decisions on pricing, purchasing, maintaining quality, and increasing our market share.

Preventative Maintenance for Profitability
Feb 2, 2020

Lodging managers are responsible for ensuring a successful, smoothly run property. Guests and their satisfaction are obviously a top priority and there are a number of recent resources and articles that address how to ensure existing guests become repeat customers. Unfortunately, the current focus on customer service and marketing programs overshadows the back-of-the-house operations which can ultimately determine if a property is profitable or not.

This article briefly highlights the main cost factors of PM and PM’s importance in guest satisfaction, and illustrates that a piece of equipment’s useful life may be enough to justify implementing a PM program for an asset type.

Qualities of Leadership
Jan 30, 2020

 

Hospitality needs qualified leaders

 

 

 

Delivering Hospitality with Management by Objectives : Hotel Common Sense
Mar 23, 2019

What's the Problem™? looks at  Organizations or Managers who do not care or do not know how to plan effectively to motivate the entire team.   Specific solutions from Peter Drucker are discussed.

11 Minimum Guidelines for Going Green
Mar 22, 2019

Below is a list of actions properties of any size should take to stake their claim as an eco-friendly establishment.  Each step contains further tactics, including case studies, statistics, and additional resources.  AH&LA members who have further questions may get one-on-one advice from our Green Guru. 

Asset Management for the Future: Beyond Hotel Cost Containment
Feb 15, 2019

Hotel owners and investors have kept cost containment strategies top of mind, but Jones Lang LaSalle Hotels' Andrea Grigg describes how asset managers should look ahead toward controlling the top line and addressing what future needs should now be addressed.

The Heart of Hospitality Remains Service
Feb 14, 2019

American Hotel & Lodging Association Educational Institute Spotlight: The Heart of Hospitality Remains Service

Effectively Interacting with the Media - Keys to Success
Feb 12, 2019

There are many times in this global economy when our hotel or hospitality business might become the news, rather than be featured in it and that realization is the reason behind this column. The five major points in this column are offered as a primer for positive contact and professional relations with the media.