This is one of several discussion postings from a Linkedin group that I belong to. We found it to have validity and are offering it for your consideration in this growing social media.
This is a discussion posting from a Linkedin group that I belong to. We found it to have validity and are offering it for your consideration in this growing social media.
After analyzing the results of the 2011 Trends® in the Hotel Industry survey, the relationship between price positioning and profits appears to be as strong as the correlation between room rates and the ability to grow revenue.
Do you stay quiet on social media because if you admit that you don't get it, social media experts look at you like you have three heads? You are not alone.
A lot of business owners feel that this marketing tool is beyond their understanding and will remain so. If you secretly feel hopeless or stupid about social media marketing, read on. You'll find a strategy and a day-to-day plan that will get results.
Meeting sizes may vary, but most large meetings are booked several years in advance. The hotel executive and the meeting professional should remain engaged in regular communication from the moment the contract is signed.
There are many ways to manage a room block effectively. Listed below are best practices on the timing and what to do when, while managing a group room block for a large meeting.
More Hotel Web Site Myths…Busted! How savvy is your Web Site Designer?
It’s amazing how easily myths are born. One origin of many myths is the reality that many technical people out there do their best to promulgate confusion about the Internet; making it appear too complicated and too intricate for the average person to fully understand. They even use technical language to describe simple tasks just to stir-up the confusion still more; internet expert Neil Salerno shows that it’s simply not that complicated.
Guests increasingly expect hotels to offer Internet access that is consistently available and working properly, particularly since Internet access is becoming more widely available in non-hotel settings, such as restaurants and cafes. The industry, according to a study, has reached a point where problems with Internet access will more severely impact guest satisfaction levels with each passing year.
Recent economic conditions, as well as the contractions, mergers and acquisitions between hotel companies, have magnified the franchise business model. When one adds the territorial protection uneasiness and franchising fee concerns expressed by a multitude of members of organizations, taking an overview of franchising was the goal of this three-part article on what is timely and relevant.
The final portion of this series will addresses additional marketplace challenges with examples of how to work with your franchisor in positive and proactive ways.
What do the actual companies think of one another?
While analysts, press and other interested third party critics have definitely had their chance to preach both their eulogies and praise for each of the networks, the two competing platforms themselves also have more than a bit to say on the subject. For example, it’s nearly impossible to get through any current-day interview with Zuckerberg or some Google-elite without hearing that same question, “Will Google+ ever overtake Facebook?”
Guests have plenty to share, if you take time to listen. And if you don't, they may go online and share it there! How many of these 'secrets' ring true for you?
Guests have plenty to share, if you take time to listen. And if you don't, they may go online and share it there! How many of these 'secrets' ring true for you?
The Wall Street Journal For the U.S.: Hostels With a Luxe Touch Billionaire Ronald Burkle, a private-equity investor and big Democratic fund raiser, is appealing to a new constituency: scruffy, 20-something backpack travelers who would rather not stay in a hotel.