HospitalityEducators.com
The #1 Independent Website for Hotel Owners & Managers
Home
Member Benefits
Our Mission
About Us and Who We Serve
Join Now
Store
Search
Our Industry Links
Login
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com
Member Login
Email
Password
Join Now
Forgotten Password
Testimonials
Client Feedback
Topic Areas
Hotel Accounting
Food & Beverage in Hotels
Hotel Engineering & Maintenance
Green Hotels & Sustainability
Guest Service in Hotels
Hotel Front Office
Hotel General Managers
Hotel Housekeeping
Hotel Marketing & Sales
Hotel Revenue Management
Hotel Safety & Security
Human Resources
Legal
Hospitality Training
Forms & Checklists
Additional Resources
Media
Hospitality Conversations™
Recommended Reading
Weekly Tips
Fresh Air-New Ideas™ Newsletters
What's The Problem™?
The Solution Is™
Ideas Calendar
Planner and Promotional Calendar
Operations Planner
«
March 2043
»
S
M
T
W
T
F
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
You are here:
Home
»
Hotel Marketing & Sales
»
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
publication date:
Mar 12, 2016
|
author/source:
Dr. John Hogan, CHA MHS CHE CHO
Previous
|
Next
 
Click to download
These strategies guide the professional in preparing a sales & marketing approach for achieving solid results in any economy.
Related Articles:
E Book Strategies for Sales & Marketing
A Message to General Managers on Creating Successful Sales Management
Forget Rate Parity and Rate Integrity
A tongue in cheek look at the need for clear communication
Top ten meeting and incentive tips and trends for hoteliers
Fundamentals of Sales Planning : Part 1 of 2
Baker's Dozen of REASONABLE CARE Strategies
LESSONS FROM THE FIELD - Identifying Your Customers
John Hogan CHA CMHS CHE CHO HospitalityEducators.com Faculty and Speakers
The Point of No Return: Business Lessons from the Economic Crisis
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ – Part 1
Who do you trust with your hotel investment?
Unleash the potential ! Recognize the true value of your Front Line Sales People
Getting the Most out of Your Hotel Franchise Investment (Part 1 of 3)
Overview for Consulting from HospitalityEducators
Making “CELTIC PRIDE” work for you
Crisis Management, Part 2
6 Observations on Finding and Employing Problem Solvers by Dr. John Hogan
Effective Room Forecasting is Key to the Hotel’s Future Performance
Cultural Intelligence Education Series
KEYS TO SUCCESS - Managing the Intricate Challenges of Today's Hospitality Leadership
Getting the Most out of your Hotel Franchise Investment - Part 2
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ - Part 2
Leadership Must-Do's That Produce Great Results! - Week 1
"A Baker’s Dozen" of Strategies for Hotel Banquet Managers by Dr. John Hogan
Empower Your Well-selected Leaders
How Do You Make The Decision If You Need A Person Dedicated To Selling The Services Of Your Hotel?
Hospitality Tip of the Week : A Hotel Thanks its' Biggest Customer in a Unique Way
Fifteen Guaranteed Signs that Your Business Will Fail
Cornell Center for Hospitality Research Roundtables Focus on Brand Management, Social Media, and Ethics
L-E-A-R-N, T-R-U-S-T, M-E-N-T-O-R , E-M-P-O-W-E-R = S-U-C-C-E-S-S
Now is the time to invest in Your People
Guest Service - Positive Telephone Skills
Strategies to Make Your Hotel More Profitable NOW
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
TRAINING DOCUMENT FOR NEW HOUSEKEEPING SUPERVISORS
A Message to Hotel and Restaurant Managers
Marketing Is Not The Primary Thing…It's The Only Thing
Hotels Are Poised To Reboot & Refresh Their Rate Structures
Contributors
Humans Versus Automated Revenue Management Systems
Distribution Channel Analysis: a Guide for Hotels
Principles for Success as a Manager Part one: Understanding the Organization
Profit Management 3.0
What Guests Don’t Like about Loyalty Programs
Executive Summary: Cornell University Study on The Future of Revenue Management
Employee Motivation - A 7 Point Checklist For Success
3 Changes We Will See In Hotel Marketing In 2011
"A Baker’s Dozen" of Strategies for Hotel Chief Engineers by Dr.John Hogan
Leadership Must-Do's That Produce Great Results! - Week 4
Sales Training
Wi-Fi is the New Four-Letter Word for Hoteliers
PREPARING FOR TRAINING by Jennifer Calhoun
How to take your Golf Course Operations to the Next Level
How do you build loyalty at your hotel?
Hotel Revenue Management Is Now More Important Than Ever
Recommended Reading: Revenue Management: Maximizing Revenue in Hospitality Operations
How to Stop Good Ideas from Getting Shot Down
The Definition of Management
What Not to Do in Revenue Management - Part Two | By Jean Francois Mourier
Five Legal Problems and How to Avoid Them
Recognizing there is Not Only One Approach in Building Revenues
The Most Important Words for the Workplace or “A short course in human relations” by Dr. John Hogan
Dr. Gabor Forgacs, HospitalityEducators.com Faculty and Speakers
Building Effective Teams - part of the Hospitality Supervisor Training series by Dr. John Hogan
Understanding the Value and Power of Breakfast Part 1 of 2
A Hotel Marketer’s Guide to Revenue Management
Recommended Reading: Russell Rules: 11 Lessons on Leadership From the Twentieth Century's Greatest Winner
Revenue Management
Planning For Profits - An introduction to the budgeting process
A Glossary of Hospitality Industry Terms to Know : Marketing and Sales Emphasis
Hospitality Tip of the Week™: Understanding Measurements
Professional Key Learnings of Hospitality
Mind Your Manners - Introduction by Kathleen Hogan
A Baker’s Dozen of Safety & Security Suggestions
A Video on How Coordinated Efforts Can Make A Difference
A Day in My Kimpton Life, Director of Housekeeping
Building A Hospitality And Customer Service Culture
"What if" Hotels Did Not Discount As A Knee-Jerk Reaction?
5 Lessons from the World’s Most Brilliant Minds
Take a sledgehammer to conformity
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
The Future of Hotel Revenue Management : Introductory Video
Where is your desk? Another “High Touch” Lesson for Hospitality Managers
Production Benchmarks for Your Hotel
Pre-Opening a Hotel? Don’t forget you need guests! (part 2)
Revenue Management Should Mean Planning and Action at Every Type and Size Hotel (Part 2 of 2)
5 Ways to Start a Business Plan
High-impact, low-cost ways to win guests
An Objective Employee Evaluation Tool You Never Use
Best practices in pricing and price optimization
Five New Management Metrics You Need To Know
MBWA…
Principles of Profitability: Points to Ponder
An Open Question to Hoteliers: Do you feel you CAN or CANNOT accomplish your goals?
10 Urban Sales Myths | And How to Overcome Them
Data Overload: Productive or Pointless
Four Basic Hotel Electronic Marketing Tools to Use in 2011
Insights from Hotel Impossible
Hospitality Conversations™ : Examining the Learning Options Available in the Hospitality Field. by Dr. John Hogan
 
Previous
|
Next
 
Back to top
Search the Site
Trends & Hot Topics
The Heart of Hospitality Remains Service
The Universal Franchisee Bill of Rights
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Stop, look and listen before investing in hotel tech
Adapting Ozone Laundry - Look at the Savings @Hampton Inn and Hilton Properties
FREE Resources
Effectively Interacting with the Media - Keys to Success
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Qualities of Leadership
The Value of A Good Idea
What's the Problem? Inadequate training
The Difference Between Capital and Cash
Cashing In on a Good Thing - Understanding how GREEN benefits everyone
Today's Hotel Marketing Competencies Video
Educator Profiles
John J. Hogan CHA CHE CMHS CHO
View full Profile
View all Profiles
Edit your Profile
FREE Hospitality Tip
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Tip of the Week
Mentors Corner
Professional Development
Hospitality Students
What You Need To Know
Home
Contact Us
Co-Founders of HospitalityEducators.com
Guest Columnists
Founding Associates
Our Industry Links
Store
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com