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Effective Sales Management: Short and Long-term Planning, Forecasting, and Expense Budgeting Part 1 of 2 Jun 21, 2012: Understanding and monitoring the inflow and outflow of cash must be a top priority for every hospitality business owner, operations manager and sales team member. In uncertain economies such as we are facing globally today, performing long-term budget planning is often viewed as a luxury, rather than as an essential business practice.

In almost every kind of economy, however,the need to anticipate financial boundaries is essential to ongoing business success. We need to know where we are going and why, be it to greater successes or to overcoming challenges.

Expanding Your Markets - Building A Diverse Customer Base Jun 20, 2012: The ADA protects the civil rights of people with disabilities and helps businesses develop a diverse customer base from a market of more than 50 million Americans.

Tips to Show up at the Right Field in the Social Business Game Jun 19, 2012: 1. What are your business goals and objectives.
Wrong game, right field or right game, wrong field?
Many businesses are showing up to the game but they’re on the wrong field. They also have the wrong attire and mindset. It’s not about a quick win or dunk in the basket with 500 likes and a Klout score of 70. It’s about building relationships, fostering a community, inspiring people to connect with your brand by helping them achieve their goals and objectives.

Social Media Scrutiny– Is The Sky Really Falling? Jun 19, 2012: In 2011, HospitalityEducators.com lost Guest Columnist Neil Salerno, The Marketing Coach, to illness. We are pleased to recognize his contributions to the industry with this BEST OF series.

July Bizarre and Unique Holidays Jun 18, 2012: These lists include ideas that could be used for special promotions, celebrations or non-traditional events at your hospitality business.
These calendars show monthly, weekly and daily events.
Creativity is important and you want to stand out and be remembered!

Guest Review Rankings Online Report Jun 17, 2012: Hotel Compete has developed a unique source of high-value business intelligence for the lodging industry, providing easy access to data and analytics that provide deep insights into local hotel market dynamics.

Revenue Management for Today & Tomorrow - 10 Questions to Consider from the HSMAI Revenue Management Advisory Board Jun 16, 2012

the HSMAI Revenue Management Advisory Board
Euripedes famously said, "Question everything." That is our challenge to you in 2011. It is by asking questions - of yourself, your staff, your partners, your bosses - that you will uncover the insights and answers to guide you on your path of continuous improvement in your revenue management efforts, and to maximize revenue optimization.

This article presents the top 10 questions we think you should be asking and thinking about this year. We will be expanding on these questions and others throughout the year with articles, webinars, virtual brown bag discussions, the annual Revenue Management Strategy Conference in June, and supporting tools that will assist you in answering them - and implementing effective strategies and tactics in your organization.

Technology – A Hoteliers Best Friend Or Worst Enemy? Jun 15, 2012: Technology – A Hoteliers Best Friend Or Worst Enemy?

Tom Costello, iGroupAdvisors

I read an interesting post today from Michelle Schumate who is a Regional Director of Operations with The Hamister Group.

Michelle and Hamister"s idea about "Treating Guests As Friends In The Extended Stay Industry" helps to remind all of us who are involved in the hospitality industry that hotel guests deserve attention that goes well beyond check in, a clean and comfortable room, and a receipt upon check out.

So the question becomes is technology beginning to create barriers that are isolating hoteliers from their guests?

Front Desk Training Can Increase RevPAR Jun 14, 2012

Although 2011 provided a quicker rebound in terms of hotel occupancy and overall RevPAR, most hotels are still looking for ways to further increase their ADR. One great place to start looking is your hotel’s front desk. By Doug Kennedy

Send Faxes From Home Without a Fax Machine or Landline Jun 14, 2012: Send Faxes From Home Without a Fax Machine or Landline

Fundamentals of Sales Planning : Part 1 of 2 Jun 13, 2012: Would you like to make your sales effort more successful? The following are all fundamentals in sales, but are too often overlooked in exchange for what are actually marketing strategies. Pursue these sales guidelines when soliciting and booking business and servicing accounts.