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Recent Articles in Hotel Marketing & Sales
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Why Social Networking Means Business for Hotels
Dec 31, 2011
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Guest Columist Are Morch shares WHAT HOTELS NEED TO KNOW
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10 Branding Tips for Small Businesses
Dec 30, 2011
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Is branding only for big businesses? Definitely no. Branding is for every business. It is a vital thing which helps you draw attention to your business when used in right way. Here are some tips to guide you in creating a proper brand.
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January, 2012 Unique Holidays
Dec 29, 2011
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These lists include ideas that could be used for special promotions, celebrations or non-traditional events at your hospitality business. These calendars show monthly, weekly and daily events. Creativity is important and you want to stand out and be remembered!
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10 Social Media Tips for Small Businesses
Dec 29, 2011
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Social media has become an integral part of most of our lives, so it is really a fine choice to promote your small business through social media sites. This will really help you in finding more real traffic to your company website. This will also promote your business worldwide, but you ought to remember and pursue the following tips to promote your business.
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City Branding - Insights to What Makes Places Unique
Dec 29, 2011
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| A fresh perspective on ways to "brand" your hospitality business identity |
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New Hip Hotel and Social Media Trends for 2012
Dec 27, 2011
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Guest Columnist Are Morch shares in New Hip Hotel and Social Media Trends for 2012 that Guest has now discovered they have a voice. New Hip Trends for 2012 reveals to Hotels that embrace Serve The Guest principles. Brand Champion Advocates will be the Hotels Trend setters.
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Hotel Asset Management has Changed Forever in Many Markets - How about yours?
Dec 27, 2011
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The focus of hotel asset management has traditionally been on cost control. Reducing the operational or flexible costs on the hotel balance sheet is what used to determine the profitability of a hotel. Over the last few years, focus has shifted !
The attention of hotel asset management has been increasingly moving towards room yield. Driving occupancy and average room rate is the key nowadays to controlling the bottom line the hotel. Of course a hotel revenue manager should have a strategy that goes far beyond REVPAR. NREVPAR and GOPAR are if instrumental importance.
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Trends for Meetings (and Business) in 2012
Dec 26, 2011
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Trends for Meetings (and Business) in 2012
An increase in globalization, doing more with less, more responsible business, strategic social media use, highly accessible education and proving and communicating economic value: critical meeting industry trends for 2012 and why they're important for business.
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5 Top Travel Trends for 2012
Dec 26, 2011
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What can typically on-the-go planners look forward to in the New Year? According to New York City-based marketing communications company JWT, ever-developing electronics and evolving social/geopolitical trends will continue to impact travelers in ways that will ease the journey and/or make it more interesting. Here are some highlights of JWT's 2012 forecast.
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Top 10 Social Media Trends for 2012
Dec 24, 2011
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Social media has seen some amazing innovations in the last few years, and it doesnt show signs of stopping any time soon. As more users turn to friends and connections to get answers to their questions, search engines are working hard to build social signals into their algorithms. Staying on top of social media is about working smart, not just working hard. Based on where the industry is moving, these ten trends should be strong influencers in 2012.
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The 2012 Business Environment
Dec 24, 2011
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Columnist Conor Kenny from Conor Kenny and Associates considers the 2012 business environment and “rouses” you into action for the New Year ahead!
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Business travellers most value free Internet and security from hotel properties
Dec 23, 2011
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Pan European survey of hoteliers Business travellers most value free Internet and security from hotel properties
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