HospitalityEducators.com
The #1 Independent Website for Hotel Owners & Managers
Home
Member Benefits
Our Mission
About Us and Who We Serve
Join Now
Store
Search
Our Industry Links
Login
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com
Member Login
Email
Password
Join Now
Forgotten Password
Testimonials
Client Feedback
Topic Areas
Hotel Accounting
Food & Beverage in Hotels
Hotel Engineering & Maintenance
Green Hotels & Sustainability
Guest Service in Hotels
Hotel Front Office
Hotel General Managers
Hotel Housekeeping
Hotel Marketing & Sales
Hotel Revenue Management
Hotel Safety & Security
Human Resources
Legal
Hospitality Training
Forms & Checklists
Additional Resources
Media
Hospitality Conversations™
Recommended Reading
Weekly Tips
Fresh Air-New Ideas™ Newsletters
What's The Problem™?
The Solution Is™
Ideas Calendar
Planner and Promotional Calendar
Operations Planner
«
May 2027
»
S
M
T
W
T
F
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
You are here:
Home
»
Hotel Marketing & Sales
»
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
publication date:
Mar 12, 2016
|
author/source:
Dr. John Hogan, CHA MHS CHE CHO
Previous
|
Next
 
Click to download
These strategies guide the professional in preparing a sales & marketing approach for achieving solid results in any economy.
Related Articles:
E Book Strategies for Sales & Marketing
Forget Rate Parity and Rate Integrity
A Message to General Managers on Creating Successful Sales Management
6 Observations on Finding and Employing Problem Solvers by Dr. John Hogan
Top ten meeting and incentive tips and trends for hoteliers
How Do You Make The Decision If You Need A Person Dedicated To Selling The Services Of Your Hotel?
Making “CELTIC PRIDE” work for you
LESSONS FROM THE FIELD - Identifying Your Customers
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ - Part 2
Who do you trust with your hotel investment?
Getting the Most out of your Hotel Franchise Investment - Part 2
Overview for Consulting from HospitalityEducators
Hospitality Tip of the Week : A Hotel Thanks its' Biggest Customer in a Unique Way
Unleash the potential ! Recognize the true value of your Front Line Sales People
Fundamentals of Sales Planning : Part 1 of 2
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ – Part 1
Empower Your Well-selected Leaders
A tongue in cheek look at the need for clear communication
John Hogan CHA CMHS CHE CHO HospitalityEducators.com Faculty and Speakers
Leadership Must-Do's That Produce Great Results! - Week 1
Getting the Most out of Your Hotel Franchise Investment (Part 1 of 3)
KEYS TO SUCCESS - Managing the Intricate Challenges of Today's Hospitality Leadership
The Point of No Return: Business Lessons from the Economic Crisis
Baker's Dozen of REASONABLE CARE Strategies
"A Baker’s Dozen" of Strategies for Hotel Banquet Managers by Dr. John Hogan
Crisis Management, Part 2
Cultural Intelligence Education Series
Effective Room Forecasting is Key to the Hotel’s Future Performance
Recognizing there is Not Only One Approach in Building Revenues
Observations from HospitalityEducators.com on the "Best Hotel in the World"
Pre-Opening a Hotel? Don’t forget you need guests! (part 2)
10 Urban Sales Myths | And How to Overcome Them
Electronic Marketing...The Great Hotel Equalizer ...And You Can Do It Without Going Broke
World Class Service 101: Know the difference between meeting and exceeding expectations
MIKE HENNING’S FAMILY BUSINESS NEWS & INSIGHTS
5 Common Words That Create Failure
Hotel sales managers who excel use a flat list
PREPARING FOR TRAINING by Jennifer Calhoun
5 Simple Ways to Improve Hotel Sales in a Lousy Economy
How to Maximize Revenues and Minimize Costs
Business Acumen will Lead Hotels to Total Hotel Profit Optimization
Mind Your Manners - Introduction by Kathleen Hogan
Hospitality Tip of the Week™: Understanding Measurements
10 Hotel Sales Mistakes to Avoid in Today’s Competitive Marketplace
Executive Summary: Cornell University Study on The Future of Revenue Management
Five Legal Problems and How to Avoid Them
TRAINING DOCUMENT FOR NEW HOUSEKEEPING SUPERVISORS
What Guests Don’t Like about Loyalty Programs
Smaller Independent Hotels Should Think "Big"
MBWA…
Building Effective Teams - part of the Hospitality Supervisor Training series by Dr. John Hogan
Raise Prices Without Losing Customers
The Simple Truths of Service
A to Z Steps to Profits or How to Stop Your Hospitality Brands and Management from Stifling People and Strangling Profits
Hotels Are Poised To Reboot & Refresh Their Rate Structures
What Women Really Want: Friendly Service, Stiff Drinks & A Sweet Pool
How to take your Golf Course Operations to the Next Level
From Hotels to HTMLs: A Complete Guide to Internet Marketing for the Lodging Industry
Ways to Prepare for Entrepreneurship #21-40
Our Industry Links
Revenue Management or Urban Myth?
Five Things Hoteliers Can Do, Today, to Improve Sales
Mixed Reviews - Three Tips on How to Respond
Hospitality Conversations™ : Examining the Learning Options Available in the Hospitality Field. by Dr. John Hogan
Training and Development – A self-analysis
Revenue Management Should Mean Planning and Action at Every Type and Size Hotel (Part 2 of 2)
Training Games and Icebreakers #6 -10
Production Benchmarks for Your Hotel
Leadership Must-Do's That Produce Great Results! - Week 4
Revenue Management
The Art of Selling the Right Room at the Right Price
Bill Gates on Issues facing hotels and hospitality
Preparing to be an Entrepreneur #91-118
How to Handle Angry Customers [Infographic]
Evaluate Your Hospitality Business Strategies to Create a Real and Measurable Competitive Advantage
15 Tips in eLearning and Training
3 Changes We Will See In Hotel Marketing In 2011
How to avoid liability for inadequate hotel security
How & Why You Should Live A Life of Integrity
Now is the time to invest in Your People
GOPPAR, RevPAR, ADR, now NRevPAR? How About Just Making Money?!
William D. Frye, Ph.D., CHE CHO, HospitalityEducators.com Faculty and Speakers
Changes We Will See In Hotel Marketing
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Building A Hospitality And Customer Service Culture
An Objective Employee Evaluation Tool You Never Use
Five New Management Metrics You Need To Know
Lessons that Hotels Should Learn from the Airlines
The cost of a BAD Power Point Presentation
A Baker’s Dozen of Safety & Security Suggestions
Leadership Must-Do's That Produce Great Results! - Week #5
Leadership Must-Do's That Produce Great Results! - Week 3
Where is your desk? Another “High Touch” Lesson for Hospitality Managers
How to Write a Business Plan
5 Lessons from the World’s Most Brilliant Minds
Contributors
Managers are not exempt from serving
CRM Strategies Helps Improve Profitability
Dr. Gabor Forgacs, HospitalityEducators.com Faculty and Speakers
The Next Best Thing in Hotel Marketing
 
Previous
|
Next
 
Back to top
Search the Site
Trends & Hot Topics
The Heart of Hospitality Remains Service
The Universal Franchisee Bill of Rights
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Stop, look and listen before investing in hotel tech
Adapting Ozone Laundry - Look at the Savings @Hampton Inn and Hilton Properties
FREE Resources
Effectively Interacting with the Media - Keys to Success
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Qualities of Leadership
The Value of A Good Idea
What's the Problem? Inadequate training
The Difference Between Capital and Cash
Cashing In on a Good Thing - Understanding how GREEN benefits everyone
Today's Hotel Marketing Competencies Video
Educator Profiles
John J. Hogan CHA CHE CMHS CHO
View full Profile
View all Profiles
Edit your Profile
FREE Hospitality Tip
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Tip of the Week
Mentors Corner
Professional Development
Hospitality Students
What You Need To Know
Home
Contact Us
Co-Founders of HospitalityEducators.com
Guest Columnists
Founding Associates
Our Industry Links
Store
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com