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Professional Development - for the individual and the organization
publication date: Mar 11, 2018
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author/source: Dr. John Hogan CHA CHE CMHS CHO
Professional DevelopmentProfessional Development is essential for both the Hospitality Organization and the Individual. Improving the professionalism for both brings enhanced results which allow each to attain greater levels of success. The Four-Step Approach used in in all assignments is detailed in the Overview ofHospitality Consulting, and includes discussion of perceived problems with the client, preparation of a detailed SWOT analysis, identification of strengths and recommendations for addressing the challenges.
Hotel Association Case Study - This was an ongoing assignment for the educational arm of a national hotel association. The association was enhancing its hotel certification programs, and was simultaneously trying to serve its hotel constituents in their demands for improved operational and marketing programs. I was retained over a five year period to play a major and ongoing role in this project, based on my satisfied hotel and hospitality clients' recommendations and my continuing role in city, state and national hotel associations.
I also conducted an estimated 100 hotel certification programs in the United States and Canada for Hotel General Managers, Sales Professionals, Rooms Division Executives, Supervisory Personnel, Food and Beverage Executives, and Human Resources Executives. Professional Development for the Individual is personalized training and coaching to enhance hospitality industry competencies and build polish in the areas of presentations, public speaking, and project leadership. These OneToOne Sessions provide: Personal Assessments Personal Coaching Personal Skill-Building
Gained Confidence Gained Knowledge Greater Results
Hotel Executive Case Study - An individual Vice President, who was very personable in one-on-one interactions, consistently scored very low on program evaluations and annual reviews for his public speaking skills. After discussion and observation, it became apparent that this individual did not fully prepare for these public sessions and tended to address groups using slang and personal, conversational styles. The action steps taken were: advanced preparation of both distributed handouts and displayed media, review of materials with peers, adjustment of physical stage-presence, and repeated oral practice sessions of the presentation. The resulting difference was incredible. He exuded a calm sense of confidence, was poised, and delivered his rehearsed presentation with excellent timing and appropriate audience interaction. The verbal comments and written evaluations following the delivery of his program confirmed his personal improvement as he received a much higher evaluation score. An article on this subject matter and related topics are found on this site under Articles, with even more at www.hospitalityeducators.com. If you are interested in having me work with you, please contact me for a no-cost discussion john@hoganhospitality.com.
or call me at 602-799-5375 Contact me for ideas on proven ways to help you and your teams focus on Hotel Profitability Ratios, Hotel Guest Services, Hotel Sales and Marketing Ideas, and Hotel Operations
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