HospitalityEducators.com
The #1 Independent Website for Hotel Owners & Managers
Home
Member Benefits
Our Mission
About Us and Who We Serve
Join Now
Store
Search
Our Industry Links
Login
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com
Member Login
Email
Password
Join Now
Forgotten Password
Testimonials
Client Feedback
Topic Areas
Hotel Accounting
Food & Beverage in Hotels
Hotel Engineering & Maintenance
Green Hotels & Sustainability
Guest Service in Hotels
Hotel Front Office
Hotel General Managers
Hotel Housekeeping
Hotel Marketing & Sales
Hotel Revenue Management
Hotel Safety & Security
Human Resources
Legal
Hospitality Training
Forms & Checklists
Additional Resources
Media
Hospitality Conversations™
Recommended Reading
Weekly Tips
Fresh Air-New Ideas™ Newsletters
What's The Problem™?
The Solution Is™
Ideas Calendar
Planner and Promotional Calendar
Operations Planner
«
February 2025
»
S
M
T
W
T
F
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
You are here:
Home
»
Hotel Marketing & Sales
»
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
publication date:
Mar 12, 2016
|
author/source:
Dr. John Hogan, CHA MHS CHE CHO
Previous
|
Next
 
Click to download
These strategies guide the professional in preparing a sales & marketing approach for achieving solid results in any economy.
Related Articles:
E Book Strategies for Sales & Marketing
A Message to General Managers on Creating Successful Sales Management
Forget Rate Parity and Rate Integrity
Empower Your Well-selected Leaders
Crisis Management, Part 2
Fundamentals of Sales Planning : Part 1 of 2
Overview for Consulting from HospitalityEducators
How Do You Make The Decision If You Need A Person Dedicated To Selling The Services Of Your Hotel?
The Point of No Return: Business Lessons from the Economic Crisis
Making “CELTIC PRIDE” work for you
A tongue in cheek look at the need for clear communication
Effective Room Forecasting is Key to the Hotel’s Future Performance
Unleash the potential ! Recognize the true value of your Front Line Sales People
Getting the Most out of your Hotel Franchise Investment - Part 2
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ - Part 2
John Hogan CHA CMHS CHE CHO HospitalityEducators.com Faculty and Speakers
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ – Part 1
KEYS TO SUCCESS - Managing the Intricate Challenges of Today's Hospitality Leadership
Hospitality Tip of the Week : A Hotel Thanks its' Biggest Customer in a Unique Way
Who do you trust with your hotel investment?
Cultural Intelligence Education Series
Top ten meeting and incentive tips and trends for hoteliers
Baker's Dozen of REASONABLE CARE Strategies
"A Baker’s Dozen" of Strategies for Hotel Banquet Managers by Dr. John Hogan
Getting the Most out of Your Hotel Franchise Investment (Part 1 of 3)
6 Observations on Finding and Employing Problem Solvers by Dr. John Hogan
Leadership Must-Do's That Produce Great Results! - Week 1
LESSONS FROM THE FIELD - Identifying Your Customers
If You Need Something, Just Ask
Humans Versus Automated Revenue Management Systems
Contributors
Guest Service - Positive Telephone Skills
Take a sledgehammer to conformity
Leadership Must-Do's That Produce Great Results! - Week #5
Smaller Independent Hotels Should Think "Big"
Get involved in your community all year long!
Recognizing the Value of the “Small Meetings” Markets
What Guests Don’t Like about Loyalty Programs
What Women Really Want: Friendly Service, Stiff Drinks & A Sweet Pool
5 Common Words That Create Failure
Cornell Center for Hospitality Research Roundtables Focus on Brand Management, Social Media, and Ethics
Marketing Is Not The Primary Thing…It's The Only Thing
What is the best room or suite in your hotel?
PREPARING FOR TRAINING by Jennifer Calhoun
Evaluate Your Hospitality Business Strategies to Create a Real and Measurable Competitive Advantage
The Role of Tomorrow's Leaders
Mind Your Manners - Introduction by Kathleen Hogan
OSHA Quick Takes
TRAINING DOCUMENT FOR NEW HOUSEKEEPING SUPERVISORS
How to take your Golf Course Operations to the Next Level
Electronic Marketing...The Great Hotel Equalizer ...And You Can Do It Without Going Broke
"Running a profitable business isn't just about keeping costs down, it's about winning and serving your customers,
"What if" Hotels Did Not Discount As A Knee-Jerk Reaction?
A to Z Steps to Profits or How to Stop Your Hospitality Brands and Management from Stifling People and Strangling Profits
Best practices in pricing and price optimization
Production Benchmarks for Your Hotel
The Most Important Words for the Workplace or “A short course in human relations” by Dr. John Hogan
5 Simple Ways to Improve Hotel Sales in a Lousy Economy
Business Acumen will Lead Hotels to Total Hotel Profit Optimization
An Open Question to Hoteliers: Do you feel you CAN or CANNOT accomplish your goals?
How to avoid liability for inadequate hotel security
A Glossary of Hospitality Industry Terms to Know : Marketing and Sales Emphasis
Principles for Success as a Manager Part one: Understanding the Organization
Profit Management 3.0
Pre-Opening a Hotel? Don’t forget you need guests! (part 2)
Principles of Profitability: Points to Ponder
Ways to Prepare for Entrepreneurship #21-40
MBWA…
GOPPAR, RevPAR, ADR, now NRevPAR? How About Just Making Money?!
Dr. Gabor Forgacs, HospitalityEducators.com Faculty and Speakers
Recognizing there is Not Only One Approach in Building Revenues
Revenue Management or Urban Myth?
CRM Strategies Helps Improve Profitability
What Not to Do in Revenue Management - Part Two | By Jean Francois Mourier
Don'ts of Hotel Mobile Marketing & Distribution:
Fifteen Guaranteed Signs that Your Business Will Fail
World Class Service 101: Know the difference between meeting and exceeding expectations
Leadership Must-Do's That Produce Great Results! - Week 4
Recommended Reading: Revenue Management: Maximizing Revenue in Hospitality Operations
Recommended Reading: Russell Rules: 11 Lessons on Leadership From the Twentieth Century's Greatest Winner
The Simple Truths of Service
High-impact, low-cost ways to win guests
Raise Prices Without Losing Customers
Bar and Dining Room Side Station Checklist
10 Hotel Sales Mistakes to Avoid in Today’s Competitive Marketplace
Bill Gates on Issues facing hotels and hospitality
Training Games and Icebreakers #6 -10
Insights from Hotel Impossible
Examples of Shockingly Excellent Customer Service
PLANNING FOR PROFITS - An Overview to Effective Budgeting
Hotel Revenue Management Is Now More Important Than Ever
Hotels Are Poised To Reboot & Refresh Their Rate Structures
Employee Motivation - A 7 Point Checklist For Success
Building Effective Teams - part of the Hospitality Supervisor Training series by Dr. John Hogan
Revenue Management for Dummies.(like me) Part 2 by Neil Salerno
A Hotelier’s Viewpoint on the Current Status of the Flash Sales Model
How to Maximize Revenues and Minimize Costs
Training Exercises to Reduce Wasting Time in Your Hospitality Businesses by Dr. John Hogan
Distribution Channel Analysis: a Guide for Hotels
Strategies to Make Your Hotel More Profitable NOW
 
Previous
|
Next
 
Back to top
Search the Site
Trends & Hot Topics
The Heart of Hospitality Remains Service
The Universal Franchisee Bill of Rights
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Stop, look and listen before investing in hotel tech
Adapting Ozone Laundry - Look at the Savings @Hampton Inn and Hilton Properties
FREE Resources
Effectively Interacting with the Media - Keys to Success
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Qualities of Leadership
The Value of A Good Idea
What's the Problem? Inadequate training
The Difference Between Capital and Cash
Cashing In on a Good Thing - Understanding how GREEN benefits everyone
Today's Hotel Marketing Competencies Video
Educator Profiles
Kathleen Hogan, MBA
View full Profile
View all Profiles
Edit your Profile
FREE Hospitality Tip
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Tip of the Week
Mentors Corner
Professional Development
Hospitality Students
What You Need To Know
Home
Contact Us
Co-Founders of HospitalityEducators.com
Guest Columnists
Founding Associates
Our Industry Links
Store
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com