HospitalityEducators.com
The #1 Independent Website for Hotel Owners & Managers
Home
Member Benefits
Our Mission
About Us and Who We Serve
Join Now
Store
Search
Our Industry Links
Login
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com
Member Login
Email
Password
Join Now
Forgotten Password
Testimonials
Client Feedback
Topic Areas
Hotel Accounting
Food & Beverage in Hotels
Hotel Engineering & Maintenance
Green Hotels & Sustainability
Guest Service in Hotels
Hotel Front Office
Hotel General Managers
Hotel Housekeeping
Hotel Marketing & Sales
Hotel Revenue Management
Hotel Safety & Security
Human Resources
Legal
Hospitality Training
Forms & Checklists
Additional Resources
Media
Hospitality Conversations™
Recommended Reading
Weekly Tips
Fresh Air-New Ideas™ Newsletters
What's The Problem™?
The Solution Is™
Ideas Calendar
Planner and Promotional Calendar
Operations Planner
«
January 2046
»
S
M
T
W
T
F
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
You are here:
Home
»
Hotel Marketing & Sales
»
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
publication date:
Mar 12, 2016
|
author/source:
Dr. John Hogan, CHA MHS CHE CHO
Previous
|
Next
 
Click to download
These strategies guide the professional in preparing a sales & marketing approach for achieving solid results in any economy.
Related Articles:
E Book Strategies for Sales & Marketing
Forget Rate Parity and Rate Integrity
A Message to General Managers on Creating Successful Sales Management
Effective Room Forecasting is Key to the Hotel’s Future Performance
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ – Part 1
Getting the Most out of your Hotel Franchise Investment - Part 2
LESSONS FROM THE FIELD - Identifying Your Customers
Empower Your Well-selected Leaders
Who do you trust with your hotel investment?
Fundamentals of Sales Planning : Part 1 of 2
Leadership Must-Do's That Produce Great Results! - Week 1
KEYS TO SUCCESS - Managing the Intricate Challenges of Today's Hospitality Leadership
"A Baker’s Dozen" of Strategies for Hotel Banquet Managers by Dr. John Hogan
Cultural Intelligence Education Series
Hospitality Tip of the Week : A Hotel Thanks its' Biggest Customer in a Unique Way
How Do You Make The Decision If You Need A Person Dedicated To Selling The Services Of Your Hotel?
A tongue in cheek look at the need for clear communication
John Hogan CHA CMHS CHE CHO HospitalityEducators.com Faculty and Speakers
6 Observations on Finding and Employing Problem Solvers by Dr. John Hogan
Top ten meeting and incentive tips and trends for hoteliers
Crisis Management, Part 2
The Point of No Return: Business Lessons from the Economic Crisis
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ - Part 2
Making “CELTIC PRIDE” work for you
Overview for Consulting from HospitalityEducators
Baker's Dozen of REASONABLE CARE Strategies
Getting the Most out of Your Hotel Franchise Investment (Part 1 of 3)
Unleash the potential ! Recognize the true value of your Front Line Sales People
Recognizing the Value of the “Small Meetings” Markets
Evaluate Your Hospitality Business Strategies to Create a Real and Measurable Competitive Advantage
Revenue Management Should Mean Planning and Action at Every Type and Size Hotel (Part 2 of 2)
Recognizing there is Not Only One Approach in Building Revenues
Our Industry Links
Why do great leaders express so much gratitude?
Recommended Reading: Revenue Management: Maximizing Revenue in Hospitality Operations
Electronic Marketing...The Great Hotel Equalizer ...And You Can Do It Without Going Broke
Planning For Profits - An introduction to the budgeting process
Get involved in your community all year long!
Don'ts of Hotel Mobile Marketing & Distribution:
Marketing Is Not The Primary Thing…It's The Only Thing
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Where is your desk? Another “High Touch” Lesson for Hospitality Managers
Production Benchmarks for Your Hotel
Cornell Center for Hospitality Research Roundtables Focus on Brand Management, Social Media, and Ethics
Principles of Profitability: Points to Ponder
The Art of Selling the Right Room at the Right Price
A Hotel Marketer’s Guide to Revenue Management
Professional Key Learnings of Hospitality
CRM Strategies Helps Improve Profitability
Hotels Are Poised To Reboot & Refresh Their Rate Structures
Smaller Independent Hotels Should Think "Big"
"A Baker’s Dozen" of Strategies for Hotel Chief Engineers by Dr.John Hogan
Contributors
5 Simple Ways to Improve Hotel Sales in a Lousy Economy
The cost of a BAD Power Point Presentation
What Not to Do in Revenue Management - Part Two | By Jean Francois Mourier
Guest Service - Positive Telephone Skills
The History of Distance Learning [INFOGRAPHIC]
Revenue Management
Hospitality Tip of the Week™: Understanding Measurements
Mastering The Art of Hotel Revenue Management Part One…The Mission
10 Hotel Sales Mistakes to Avoid in Today’s Competitive Marketplace
Mixed Reviews - Three Tips on How to Respond
A to Z Steps to Profits or How to Stop Your Hospitality Brands and Management from Stifling People and Strangling Profits
A Glossary of Hospitality Industry Terms to Know : Marketing and Sales Emphasis
Managers are not exempt from serving
The Power of Words
Building Effective Teams - part of the Hospitality Supervisor Training series by Dr. John Hogan
The Role of Tomorrow's Leaders
MIKE HENNING’S FAMILY BUSINESS NEWS & INSIGHTS
Pre-Opening a Hotel? Don’t forget you need guests! (part 2)
Observations from HospitalityEducators.com on the "Best Hotel in the World"
5 Ways to Start a Business Plan
Four Types of Strategy That Will Give You The Edge You Need To Succeed
The Future of Hotel Revenue Management : Introductory Video
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Examples of Shockingly Excellent Customer Service
What Women Really Want: Friendly Service, Stiff Drinks & A Sweet Pool
Strategies to Make Your Hotel More Profitable NOW
L-E-A-R-N, T-R-U-S-T, M-E-N-T-O-R , E-M-P-O-W-E-R = S-U-C-C-E-S-S
Data Overload: Productive or Pointless
PLANNING FOR PROFITS - An Overview to Effective Budgeting
Channel Management: an ongoing challenge for hotels - part 1
The Definition of Management
Training Games and Icebreakers #6 -10
High-impact, low-cost ways to win guests
What You Need To Know About Next Generation Revenue Management To Stay Competitive
Training and Development – A self-analysis
How to Handle Angry Customers [Infographic]
"Running a profitable business isn't just about keeping costs down, it's about winning and serving your customers,
Thinking Differently in Hospitality
10 Urban Sales Myths | And How to Overcome Them
Five Things Hoteliers Can Do, Today, to Improve Sales
World Class Service 101: Know the difference between meeting and exceeding expectations
How Do You Reinforce Team Spirit? by Jennifer Calhoun
Revenue Management or Urban Myth?
William D. Frye, Ph.D., CHE CHO, HospitalityEducators.com Faculty and Speakers
The Simple Truths of Service
What is the best room or suite in your hotel?
Four Steps to Setting Accountability: Building Revenues
 
Previous
|
Next
 
Back to top
Search the Site
Trends & Hot Topics
The Heart of Hospitality Remains Service
The Universal Franchisee Bill of Rights
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Stop, look and listen before investing in hotel tech
Adapting Ozone Laundry - Look at the Savings @Hampton Inn and Hilton Properties
FREE Resources
Effectively Interacting with the Media - Keys to Success
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Qualities of Leadership
The Value of A Good Idea
What's the Problem? Inadequate training
The Difference Between Capital and Cash
Cashing In on a Good Thing - Understanding how GREEN benefits everyone
Today's Hotel Marketing Competencies Video
Educator Profiles
John J. Hogan CHA CHE CMHS CHO
View full Profile
View all Profiles
Edit your Profile
FREE Hospitality Tip
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Tip of the Week
Mentors Corner
Professional Development
Hospitality Students
What You Need To Know
Home
Contact Us
Co-Founders of HospitalityEducators.com
Guest Columnists
Founding Associates
Our Industry Links
Store
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com