HospitalityEducators.com
The #1 Independent Website for Hotel Owners & Managers
Home
Member Benefits
Our Mission
About Us and Who We Serve
Join Now
Store
Search
Our Industry Links
Login
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com
Member Login
Email
Password
Join Now
Forgotten Password
Testimonials
Client Feedback
Topic Areas
Hotel Accounting
Food & Beverage in Hotels
Hotel Engineering & Maintenance
Green Hotels & Sustainability
Guest Service in Hotels
Hotel Front Office
Hotel General Managers
Hotel Housekeeping
Hotel Marketing & Sales
Hotel Revenue Management
Hotel Safety & Security
Human Resources
Legal
Hospitality Training
Forms & Checklists
Additional Resources
Media
Hospitality Conversations™
Recommended Reading
Weekly Tips
Fresh Air-New Ideas™ Newsletters
What's The Problem™?
The Solution Is™
Ideas Calendar
Planner and Promotional Calendar
Operations Planner
«
March 2025
»
S
M
T
W
T
F
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
You are here:
Home
»
Hotel Marketing & Sales
»
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
publication date:
Mar 12, 2016
|
author/source:
Dr. John Hogan, CHA MHS CHE CHO
Previous
|
Next
 
Click to download
These strategies guide the professional in preparing a sales & marketing approach for achieving solid results in any economy.
Related Articles:
E Book Strategies for Sales & Marketing
A Message to General Managers on Creating Successful Sales Management
Forget Rate Parity and Rate Integrity
Leadership Must-Do's That Produce Great Results! - Week 1
Who do you trust with your hotel investment?
How Do You Make The Decision If You Need A Person Dedicated To Selling The Services Of Your Hotel?
The Point of No Return: Business Lessons from the Economic Crisis
Unleash the potential ! Recognize the true value of your Front Line Sales People
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ – Part 1
Making “CELTIC PRIDE” work for you
"A Baker’s Dozen" of Strategies for Hotel Banquet Managers by Dr. John Hogan
6 Observations on Finding and Employing Problem Solvers by Dr. John Hogan
Fundamentals of Sales Planning : Part 1 of 2
John Hogan CHA CMHS CHE CHO HospitalityEducators.com Faculty and Speakers
Overview for Consulting from HospitalityEducators
Getting the Most out of Your Hotel Franchise Investment (Part 1 of 3)
LESSONS FROM THE FIELD - Identifying Your Customers
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ - Part 2
Getting the Most out of your Hotel Franchise Investment - Part 2
KEYS TO SUCCESS - Managing the Intricate Challenges of Today's Hospitality Leadership
Hospitality Tip of the Week : A Hotel Thanks its' Biggest Customer in a Unique Way
Empower Your Well-selected Leaders
A tongue in cheek look at the need for clear communication
Top ten meeting and incentive tips and trends for hoteliers
Cultural Intelligence Education Series
Baker's Dozen of REASONABLE CARE Strategies
Crisis Management, Part 2
Effective Room Forecasting is Key to the Hotel’s Future Performance
Hospitality Conversations™ : Examining the Learning Options Available in the Hospitality Field. by Dr. John Hogan
Distribution Channel Analysis: a Guide for Hotels
If You Need Something, Just Ask
How to Write a Business Plan
Mixed Reviews - Three Tips on How to Respond
Recommended Reading: Russell Rules: 11 Lessons on Leadership From the Twentieth Century's Greatest Winner
What You Need To Know About Next Generation Revenue Management To Stay Competitive
Sales Training
Bar and Dining Room Side Station Checklist
A Video on How Coordinated Efforts Can Make A Difference
Leadership Must-Do's That Produce Great Results! - Week #5
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
The Most Important Words for the Workplace or “A short course in human relations” by Dr. John Hogan
How to Maximize Revenues and Minimize Costs
Pre-Opening a Hotel? Don’t forget you need guests! (part 2)
Managers are not exempt from serving
How Do You Reinforce Team Spirit? by Jennifer Calhoun
How to avoid liability for inadequate hotel security
Planning For Profits - An introduction to the budgeting process
How to take your Golf Course Operations to the Next Level
High-impact, low-cost ways to win guests
"A Baker’s Dozen" of Strategies for Hotel Chief Engineers by Dr.John Hogan
5 Common Words That Create Failure
The Future of Hotel Revenue Management : Introductory Video
Don'ts of Hotel Mobile Marketing & Distribution:
The Role of Tomorrow's Leaders
Humans Versus Automated Revenue Management Systems
Revenue Management Should Mean Planning and Action at Every Type and Size Hotel (Part 2 of 2)
The Revenue Manager of the Future
Observations from HospitalityEducators.com on the "Best Hotel in the World"
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Raise Prices Without Losing Customers
The Art of Selling the Right Room at the Right Price
The Next Best Thing in Hotel Marketing
Two Ways to Manage Difficult Staff
Examples of Shockingly Excellent Customer Service
Four Basic Hotel Electronic Marketing Tools to Use in 2011
MIKE HENNING’S FAMILY BUSINESS NEWS & INSIGHTS
How & Why You Should Live A Life of Integrity
A to Z Steps to Profits or How to Stop Your Hospitality Brands and Management from Stifling People and Strangling Profits
Executive Summary: Cornell University Study on The Future of Revenue Management
Four Steps to Setting Accountability: Building Revenues
How to Handle Angry Customers [Infographic]
Take a sledgehammer to conformity
Strategies to Make Your Hotel More Profitable NOW
3 Changes We Will See In Hotel Marketing In 2011
An Open Question to Hoteliers: Do you feel you CAN or CANNOT accomplish your goals?
Smaller Independent Hotels Should Think "Big"
Recommended Reading: Revenue Management: Maximizing Revenue in Hospitality Operations
PREPARING FOR TRAINING by Jennifer Calhoun
L-E-A-R-N, T-R-U-S-T, M-E-N-T-O-R , E-M-P-O-W-E-R = S-U-C-C-E-S-S
Hotels Are Poised To Reboot & Refresh Their Rate Structures
Revenue Management for Dummies.(like me) Part 2 by Neil Salerno
Hospitality Tip of the Week™: Understanding Measurements
Leadership Must-Do's That Produce Great Results! - Week 3
The Simple Truths of Service
Revenue Management
5 Lessons from the World’s Most Brilliant Minds
Business Acumen will Lead Hotels to Total Hotel Profit Optimization
A Hotel Marketer’s Guide to Revenue Management
How to Stop Good Ideas from Getting Shot Down
10 Hotel Sales Mistakes to Avoid in Today’s Competitive Marketplace
GOPPAR, RevPAR, ADR, now NRevPAR? How About Just Making Money?!
Recognizing the Value of the “Small Meetings” Markets
Hotel sales managers who excel use a flat list
An Objective Employee Evaluation Tool You Never Use
Understanding the Value and Power of Breakfast Part 1 of 2
Why do great leaders express so much gratitude?
Changes We Will See In Hotel Marketing
MBWA…
A Baker’s Dozen of Safety & Security Suggestions
What Not to Do in Revenue Management - Part Two | By Jean Francois Mourier
 
Previous
|
Next
 
Back to top
Search the Site
Trends & Hot Topics
The Heart of Hospitality Remains Service
The Universal Franchisee Bill of Rights
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Stop, look and listen before investing in hotel tech
Adapting Ozone Laundry - Look at the Savings @Hampton Inn and Hilton Properties
FREE Resources
Effectively Interacting with the Media - Keys to Success
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Qualities of Leadership
The Value of A Good Idea
What's the Problem? Inadequate training
The Difference Between Capital and Cash
Cashing In on a Good Thing - Understanding how GREEN benefits everyone
Today's Hotel Marketing Competencies Video
Educator Profiles
John J. Hogan CHA CHE CMHS CHO
View full Profile
View all Profiles
Edit your Profile
FREE Hospitality Tip
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Tip of the Week
Mentors Corner
Professional Development
Hospitality Students
What You Need To Know
Home
Contact Us
Co-Founders of HospitalityEducators.com
Guest Columnists
Founding Associates
Our Industry Links
Store
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com