HospitalityEducators.com
The #1 Independent Website for Hotel Owners & Managers
Home
Member Benefits
Our Mission
About Us and Who We Serve
Join Now
Store
Search
Our Industry Links
Login
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com
Member Login
Email
Password
Join Now
Forgotten Password
Testimonials
Client Feedback
Topic Areas
Hotel Accounting
Food & Beverage in Hotels
Hotel Engineering & Maintenance
Green Hotels & Sustainability
Guest Service in Hotels
Hotel Front Office
Hotel General Managers
Hotel Housekeeping
Hotel Marketing & Sales
Hotel Revenue Management
Hotel Safety & Security
Human Resources
Legal
Hospitality Training
Forms & Checklists
Additional Resources
Media
Hospitality Conversations™
Recommended Reading
Weekly Tips
Fresh Air-New Ideas™ Newsletters
What's The Problem™?
The Solution Is™
Ideas Calendar
Planner and Promotional Calendar
Operations Planner
«
August 2026
»
S
M
T
W
T
F
S
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
You are here:
Home
»
Hotel Marketing & Sales
»
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
“A Bakers Dozen” of Strategies for Hotel Sales & Marketing Professionals
publication date:
Mar 12, 2016
|
author/source:
Dr. John Hogan, CHA MHS CHE CHO
Previous
|
Next
 
Click to download
These strategies guide the professional in preparing a sales & marketing approach for achieving solid results in any economy.
Related Articles:
E Book Strategies for Sales & Marketing
Forget Rate Parity and Rate Integrity
A Message to General Managers on Creating Successful Sales Management
Who do you trust with your hotel investment?
Baker's Dozen of REASONABLE CARE Strategies
Getting the Most out of your Hotel Franchise Investment - Part 2
LESSONS FROM THE FIELD - Identifying Your Customers
Crisis Management, Part 2
Hospitality Tip of the Week : A Hotel Thanks its' Biggest Customer in a Unique Way
Effective Room Forecasting is Key to the Hotel’s Future Performance
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ – Part 1
"A Baker’s Dozen" of Strategies for Hotel Banquet Managers by Dr. John Hogan
A tongue in cheek look at the need for clear communication
The Point of No Return: Business Lessons from the Economic Crisis
Fundamentals of Sales Planning : Part 1 of 2
6 Observations on Finding and Employing Problem Solvers by Dr. John Hogan
John Hogan CHA CMHS CHE CHO HospitalityEducators.com Faculty and Speakers
Making “CELTIC PRIDE” work for you
Empower Your Well-selected Leaders
Unleash the potential ! Recognize the true value of your Front Line Sales People
Top ten meeting and incentive tips and trends for hoteliers
Overview for Consulting from HospitalityEducators
KEYS TO SUCCESS - Managing the Intricate Challenges of Today's Hospitality Leadership
How Do You Make The Decision If You Need A Person Dedicated To Selling The Services Of Your Hotel?
Leadership Must-Do's That Produce Great Results! - Week 1
Getting the Most out of Your Hotel Franchise Investment (Part 1 of 3)
Cultural Intelligence Education Series
How Hotel Owners And GMs Can Change ‘The Top 10 Reasons Why Hotels Underperform’ - Part 2
A Baker’s Dozen of Safety & Security Suggestions
15 Tips in eLearning and Training
Hotel Revenue Management Is Now More Important Than Ever
The Future of Hotel Revenue Management : Introductory Video
"Running a profitable business isn't just about keeping costs down, it's about winning and serving your customers,
The Power of Words
Insights from Hotel Impossible
Training Exercises to Reduce Wasting Time in Your Hospitality Businesses by Dr. John Hogan
GOPPAR, RevPAR, ADR, now NRevPAR? How About Just Making Money?!
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
How do you build loyalty at your hotel?
Five Legal Problems and How to Avoid Them
Ways to Prepare for Entrepreneurship #21-40
The Definition of Management
Guest Service - Positive Telephone Skills
How to Handle Angry Customers [Infographic]
5 Lessons from the World’s Most Brilliant Minds
Smaller Independent Hotels Should Think "Big"
Strategies to Make Your Hotel More Profitable NOW
Four Basic Hotel Electronic Marketing Tools to Use in 2011
What Not to Do in Revenue Management - Part Two | By Jean Francois Mourier
Distribution Channel Analysis: a Guide for Hotels
Getting Smart on Uncle Sam’s Dollar
Bar and Dining Room Side Station Checklist
Humans Versus Automated Revenue Management Systems
Hospitality Conversations™ : Examining the Learning Options Available in the Hospitality Field. by Dr. John Hogan
The cost of a BAD Power Point Presentation
Leadership Must-Do's That Produce Great Results! - Week 3
Hotel sales managers who excel use a flat list
Leadership Must-Do's That Produce Great Results! - Week 4
Dr. Gabor Forgacs, HospitalityEducators.com Faculty and Speakers
Hospitality Tip of the Week™: Understanding Measurements
The Role of Tomorrow's Leaders
A Glossary of Hospitality Industry Terms to Know : Marketing and Sales Emphasis
Managers are not exempt from serving
PREPARING FOR TRAINING by Jennifer Calhoun
How to Stop Good Ideas from Getting Shot Down
Mastering The Art of Hotel Revenue Management Part One…The Mission
MIKE HENNING’S FAMILY BUSINESS NEWS & INSIGHTS
An Open Question to Hoteliers: Do you feel you CAN or CANNOT accomplish your goals?
Marketing Is Not The Primary Thing…It's The Only Thing
Principles of Profitability: Points to Ponder
Revenue Management or Urban Myth?
How to Write a Business Plan
Don'ts of Hotel Mobile Marketing & Distribution:
The History of Distance Learning [INFOGRAPHIC]
The Next Best Thing in Hotel Marketing
Five Things Hoteliers Can Do, Today, to Improve Sales
How to Maximize Revenues and Minimize Costs
5 Simple Ways to Improve Hotel Sales in a Lousy Economy
From Hotels to HTMLs: A Complete Guide to Internet Marketing for the Lodging Industry
OSHA Quick Takes
Thinking Differently in Hospitality
What Guests Don’t Like about Loyalty Programs
A Video on How Coordinated Efforts Can Make A Difference
A Day in My Kimpton Life, Director of Housekeeping
Recommended Reading: Russell Rules: 11 Lessons on Leadership From the Twentieth Century's Greatest Winner
Employee Motivation - A 7 Point Checklist For Success
How to avoid liability for inadequate hotel security
Leadership Must-Do's That Produce Great Results! - Week #5
L-E-A-R-N, T-R-U-S-T, M-E-N-T-O-R , E-M-P-O-W-E-R = S-U-C-C-E-S-S
A Message to Hotel and Restaurant Managers
Pre-Opening a Hotel? Don’t forget you need guests! (part 2)
Where is your desk? Another “High Touch” Lesson for Hospitality Managers
The Art of Selling the Right Room at the Right Price
World Class Service 101: Know the difference between meeting and exceeding expectations
Building A Hospitality And Customer Service Culture
Electronic Marketing...The Great Hotel Equalizer ...And You Can Do It Without Going Broke
Changes We Will See In Hotel Marketing
Executive Summary: Cornell University Study on The Future of Revenue Management
Evaluate Your Hospitality Business Strategies to Create a Real and Measurable Competitive Advantage
Get involved in your community all year long!
 
Previous
|
Next
 
Back to top
Search the Site
Trends & Hot Topics
The Heart of Hospitality Remains Service
The Universal Franchisee Bill of Rights
A Quiz on Effective Hospitality Marketing: Using Complementary Tools
Stop, look and listen before investing in hotel tech
Adapting Ozone Laundry - Look at the Savings @Hampton Inn and Hilton Properties
FREE Resources
Effectively Interacting with the Media - Keys to Success
A Baker’s Dozen of Strategies for Hotel Human Resource Managers & Directors by John Hogan
Qualities of Leadership
The Value of A Good Idea
What's the Problem? Inadequate training
The Difference Between Capital and Cash
Cashing In on a Good Thing - Understanding how GREEN benefits everyone
Today's Hotel Marketing Competencies Video
Educator Profiles
Kathleen Hogan, MBA
View full Profile
View all Profiles
Edit your Profile
FREE Hospitality Tip
Hospitality Keynote & Workshop Offerings KEYS TO SUCCESS™
Tip of the Week
Mentors Corner
Professional Development
Hospitality Students
What You Need To Know
Home
Contact Us
Co-Founders of HospitalityEducators.com
Guest Columnists
Founding Associates
Our Industry Links
Store
HospitalityEducators.com Faculty and Speakers
Consulting Resources from HospitalityEducators.com